With Water
Brand Identity
With Water is a speculative initiative that was created in direct response to Detroit's water shutoffs. Not only does it aim to provide water to people experiencing a shutoff but it aims to spread awareness and use political messaging to promote governmental change.

The initiative is based around a traveling water truck that provides water and shares residents personal story to add their voice to the conversation. Even during Covid-19, hundreds of families are left without water. With Water is based on one core belief that water is a human right and should be accessible to everyone.

Colors and Shapes 

With Water Community Mural 

Street-side Billboard

Street-side Billboard


Water Truck


Brochure and With Water App

Website Interface 

Instagram Motion Ads