With Water
Brand Identity
Project Overview
With Water is a speculative non-profit created in response to Detroit’s long history of water shutoffs–a resource that would provide water and promote governmental change for Detroit residents.
Even during Covid-19, hundreds of families were left without water to stay sanitized and safe. At the core, With Water is centered around the belief that water is a human right and should be accessible to everyone.
With Water is a speculative non-profit created in response to Detroit’s long history of water shutoffs–a resource that would provide water and promote governmental change for Detroit residents.
Even during Covid-19, hundreds of families were left without water to stay sanitized and safe. At the core, With Water is centered around the belief that water is a human right and should be accessible to everyone.
















Process︎︎︎
Lessons Learned
The role of a designer is one that is nuanced. Design should not always be posed as solution based. Systemic issues can not be solved by branding, only be rebuilding the framework that allowed for these issues to exist in the first place.
The role of a designer is one that is nuanced. Design should not always be posed as solution based. Systemic issues can not be solved by branding, only be rebuilding the framework that allowed for these issues to exist in the first place.